ERIC LINDROS JOINS BAYCREST IN THE FIGHT TO DEFEAT DEMENTIA AS AMBASSADOR FOR THE 15TH SCOTIABANK PRO-AM FOR ALZHEIMER’S
North America’s largest, on-ice charity hockey tournament raises much-needed funds for research into Alzheimer’s disease and other forms of dementia TORONTO – May 10, 2022 – The Scotiabank Pro-Am for Alzheimer’sTM in Support of Baycrest is back for its 15th year on May 12-14, featuring 28 NHL Alumni, four Canadian Olympic Women’s Hockey Gold
Tell us Why YOU Play!
What is the Why I Play campaign? The Scotiabank Pro-Am for Alzheimer’s team has come up with Why I Play as a promotional campaign to inspire a movement among our players and teams as we get back to the ice and fundraise for the 2022 Scotiabank Pro-Am for Alzheimer’s event in May. Taking
NHL Alumnus and Scotiabank Pro-Am for Alzheimer’s in Support of Baycrest committee member Mike Zigomanis shares a new story about his first encounter with Sabres legend Rob Ray!
Sami Jo Small
Three-time Olympian, IIHF Gold-Medalist, and Clarkson Cup Champion goaltender Sami Jo Small posts a message of hope for Pro-Am 2020! Watch it here.
NHL Alumnus and Scotiabank Pro-Am for Alzheimer’s in Support of Baycrest committee member Mike Zigomanis shares a great story about his on-ice “fight” with Mario Lemieux!
10 Things You Don’t Know About The Scotiabank Pro-Am for Alzheimer’s in Support of Baycrest
Get ready to lace up your skates ‘cuz we’re about to hit you up with 10 facts that you didn’t know about this year’s Scotiabank Pro-Am for Alzheimer’s in support of Baycrest. It’s the biggest, on-ice hockey charity event in North America, involving more than 500 participants and dozens of NHL Alumni and
Breakfast Television – 998,600 impressions
Live interview with NHL alumni Bryan Muir. Broadcast Impressions: 863,600 Online Impressions: 135,000 View interview
CTV Noon News – 855,100 impressions
Interview with Pro-Am co-chair David Lewenberg and NHL alumni Dennis Maruk. Broadcast Impressions: 504,100 Online Impressions: 351,000 View Interview
CTV News at 6 – 911,000 impressions
Interview with NHL alumni Dan Daoust. Broadcast Impressions: 560,000 Online Impressions: 351,000 View Interview